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Insights, Tips and Advice for your Marketing Campaign

Internet Marketing Scams You Should Be Aware Of!

The more you educate yourself on the basics with Internet Marketing, the better you will be on spotting Internet Marketing Scams and making better decisions for your website. These are a few Scams that you should be aware. Guaranteed #1 Ranking / Special Relationship...

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Should you use Article Marketing for your Website?

One of the main goals with article marketing is to gain incoming links from outside sources for your website. A common SEO strategy includes having links at the bottom of the page in a signature and/or within the actual content itself, depending on the requirements of...

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Which separators to use in SEO (Title tag and Page Naming)

Out of the all common separators that you can use in the title tag or within your URL the one that you do not want to use is the Underscore. So, commas, pipes, dashes, and other separators are good to use. The problem with the underscore is that Google treats the word...

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Google Trends and Keyword Research

Google Trends allows you to discover advanced features with Google Insights for Search. Google Trends an interesting tool. What is interesting about it is that you can see if a search term has lost popularity over the past years and you can see when the peak search...

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Google Webmaster Guidelines (Some Highlights)

Google webmaster guidelines covering a range of topics from general to some more advance topics. These guidelines are to help make sure that your site will stay listed in Google. Not following them will result in your site not getting listed in the search engine...

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Google Link Bombing & Googlewashing

Google bomb and Googlewashing refers to creating a large numbers of links, causing a webpage to have a high ranking for searches on unrelated or off topic keyword phrases. These are often for comical or satirical purposes. In contrast, with search engine optimization,...

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Google Search Canada :: Google Local Search for Canada

Google local search for Canada is a great way for the smaller businesses get noticed on the internet, and help people find the products and/or services that much easier. I've added Bing and Yahoo Canada Search info as well. Bing local search is very reliable as it...

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FireFox Toolbars and Addons

There are a number of Firefox toolbar options addons that I like to use for my SEO work and to help with safer browsing. For safe browsing WOT - Safe Surfing https://addons.mozilla.org/en-US/firefox/addon/wot-safe-browsing-tool/ McAfee SiteAdvisor...

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Free Web Analytics Options

Back in March 2005, Google purchased the popular web analytics company Urchin and from there, Google as we all know launched Google Analytics. For the majority of my sites and clients sites, Google Analytics is used, and from there Google's analytics is incorporated...

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A look into the origins of Google TrustRank and TrustBox

This article was originally written back in 2005. I was helping a friend do some research on TrustRank and TrustBox to find some more information on the two topics. Here I will touch on the two. First, the term trustrank first appeared in a research paper "Combating...

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Create Your Own XML Google Sitemap

Google Sitemaps is a program to help improve and increase the coverage of your website with Google. There are software and generator programs to help you make them, but its not that hard to create it yourself. If you have a very large website, then you will want to...

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Orkut.com Problems in Google

Original Posting Date: December 13th, 2005 This is an older article I wrote back in 2005. I'm still keeping it up as it is interesting to see what happens when things go wrong. Everyday and throughout the day I often check My Yahoo! page for the RSS feeds that I watch...

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The Problem with Google Canada Search, Eh!

When I originally wrote this article, Google's local results were mainly based on IP location, but since then their local Google Canadian searches have improved. Google makes it easier for Canadian companies that have a .com domain and not hosted in Canada with an...

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Searching for Answers :: Google Vs. Bing Vs. Social Media

Iin the search engine world, there are 3 main engines. Those being in no particular order, Yahoo, BING/ MSN, and Google. My main choice for searching is usually ends up being Google. Personally, I don't like to spend a whole lot of time searching for something and...

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Domain Names and Local Search Solutions in Canada

When registering domain names for those businesses that are located in Canada and want to focus on their regional area or Canadian search, there are a few things you need to consider. If you are only going to be targeting Canadians, then you can look at registering a...

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Keyword Analysis Research – Finding the Right Keywords

For this article, we'll be using just the free options. There are great websites/tools you can use, but if you're just looking to do a small keyword analysis, then this can help you along your way. An important part of your marketing campaign is choosing the best...

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Url Rewriters for IIS and Apache Servers

Getting straight to the point, dynamic websites at times can have problems getting indexed in the search engines. This is where a Url Rewriter comes in handy. What the Url Rewriter does is adds slashes in place of ? = # etc. creating a look of directories for spiders...

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How to Externalize Flash Coding & JavaScript

One day out of curiosity, I was looking to see how I could How to Externalize the Flash coding. Needless to say it did take a bit of searching to find something on the internet that was suffice. The coding that can be externalized is the coding in the embed tag. The...

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Search Engine Spam Techniques you should Avoid

Have you ever wondered what is considered spam in the search engines? First of all in a nutshell, you should know that the viewers should see exactly the same content that is delivered to the search engine spiders. Below are a few spam techniques that you should avoid...

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What Meta Tags Do I Need?

How often have you wondered what meta tags are needed for a webpage? There are a number of meta tags that can be included, a short list are Abstract, Author, Copyright, Description, Distribution, Expires, Keyword, Language, Refresh, Revisit, and Robots. Today's...

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Who Powers Who’s Results in the Search Engines?

Have you often wondered where the results are actually coming from in the search engines? Just how exactly different are the search search engines results? Today, we will cover the following Search Engines (Google, Yahoo, MSN, AOL and Ask Jeeves) and see who powers...

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A Google Guide to Changing Domain Names

From time to time companies need to change their website url for different reasons. Here we will cover changing domain names, and what you should do with your old domain (and content) and what is in store for you with your brand new url. Also, you should only change...

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