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Insights, Tips and Advice for your Marketing Campaign

How to Redirect index.html After a WordPress Migration

Often after converting your website from static HTML to WordPress, you may encounter an issue with your index.html page. Now you could of used default.htm, index.htm or others as the home landing page for your website. It is important to have this property...

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Top 10 ways to get on Google’s naughty list

For the 2017 holiday season, I thought I would share some of the more annoying things I see in the SEO world, and there's a chance these would land you on Google's Naughty list. Here's my top 10. Send a spam email to google themselves. Tell them how you can help them...

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Local Scarcity

A posting from Seth Godin touches on Local Scarcity. What a great topic to cover. This one is especially important for the local area that I live in here in Corner Brook Newfoundland. Before there was a local Walmart here, and before Amazon was the power house that is...

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What’s your favorite part about Digital Marketing?

This was a question that was asked recently via Rebrandly, and thank-you for that question. What I like about digital marketing is that It gives anyone that has a dream or passion a chance to follow their path.  No matter where you live, you have the chance to make...

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Yelp vs Google – Battle of the Review Solicitation

[datetoday] by Gerard Manning The battle of the reviews. On one side you have Google encouraging reviews, and on the other side you have Yelp stating a Review  Solicitation penalty. Two companies on different sides of how they deal with reviews. And on each site,...

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How to Fix Google My Business Invalid Address Issue

If you are dealing with changing/adding an address on your Google My Business location. From time to time you may encounter an issue that deals with the actual proper address. Recently an issue with a Postal Code came up with a client. The address was correct. Double...

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Google My Business Invite not working? Try this Instead!

Not receiving Google My Business invitation to manage a Business location? If you are having problems receiving your Google My Business Invite. Chances are you have the one setting as seen below set to unsubscribe. This is how you can change your preferences and...

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DMOZ Has Closed – Thoughts from a former Editor

The time for open directory DMOZ.org  to close is nearing. On March 14, 2017 they will officially go off-line. Seeing that in the past year they had a full site redesign this is a tad bit surprising. Clearly they were looking for options for ways to entice people to...

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Google PageRank is Discontinued

Oh what a shame, PageRank is now dead and will no longer be available. While it will be used by Google in the backend if things, we as users will no longer see it. Google Page rank has not really been updated in the last couple years. Maybe at the end of 2013 I guess....

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How to Post anonymously on Google+

Part of the issue many have with posting reviews on Google+ is that Google uses your Google Account Profile full name when associating it with your review. So, you want to write a review, but still leave it somewhat anonymous, this is the next best solution (for now)....

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301 Domain Redirect Option for 1and1.com Hosted Domains

If you happen to have a hosting account with 1and1.com with hosting Powered-By: ASP.NET, and tried to use their redirect service offered? You may notice that the redirect that offer is a 302 temporary redirect. This isn't the ideal redirect that we want to place on a...

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Google’s Mobile-friendly Ranking Signal

Are you ready for April 21 2015?  Google will be expanding their use of mobile-friendliness as a ranking signal in their Search Results.  This transformation will affect mobile searches worldwide and will have a significant impact in Google’s search results....

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How to Claim Your Site on Alexa

The info.txt file was used with Alexa (Alexa.com) to help update/verify your website. Alexa.com has since changed how they update the websites, so the info.txt file is no longer needed. If you want to update/add your listing, all you have to do is Go to...

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Getting Online: Small Business Website Guide

I’ve been wanting to have an updated small business website guide that would provide new small local businesses and non-profit organizations a helping start on how to enter the online world. From registering a domain, local/social options, hosting and design options....

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301 Redirect VS the Canonical Tag

The Canonical URL tag has many similarities to the 301 Permanent redirect from an SEO standpoint. With a Canonical URL tag, you are letting the search engines know that the pages should count as one, while still leaving all the pages online for visitors. With a 301...

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