What happens if you are using Google Local Services (Google Guaranteed), and you target only Residential Services, and you are getting repeated calls regarding Commercial Services? This is a common issue that many are having. Here I’ll look at the current options that are available.

As of February 2025, Google Local Services Ads (LSAs) still do not differentiate between residential and commercial leads across various industries. This means that businesses focusing solely on residential services may continue to receive inquiries related to commercial services, and vice versa. Submitting claims to dispute such mismatched leads is likely to result in denial, as Google’s system doesn’t currently support this distinction.

What Can You Do?

  1. Contact Google Local Services Support: Inform them about the issue to ensure it’s logged in their system.
  2. Review Your Job Types Settings: Within your LSA profile, navigate to the ‘Job Types’ section. If the ‘Other’ category is enabled, it might be contributing to the receipt of unwanted leads. Consider disabling this option and monitor whether the quality of your leads improves.

It’s important to note that until Google implements a clear separation between residential and commercial services within LSAs, businesses may need to manage and filter leads manually to ensure they align with their service offerings.

How to Contact Google Local Services Support

(currently available only in US & CA)
PH: (650) 260-5700
Monday – Friday, 9 a.m.–8 p.m. EST

Or use this form to get in touch with the support team