How Many Pages Should I Optimize On My Website?
For the newbies in search marketing this is a common and valid
question. How many pages on my site should I optimize? So, the very
simply and quick answer. All of them!
Ok, far too often I will be checking out some of the local company
websites and far too often I see a website that has the exact same
title and meta tags for all their pages, and surprisingly enough, I
see pages with the word Index for the title of their index
page.
Imagine you are walking down the street and there are stores
everywhere, but they don't have anything on their signs, or the
signs do not really tell you their products or services? This is the
same with the search engine results page (SERPs). It is important to
make sure that all your title and meta tags reflect each page
appropriately. If you spend all this time and money getting your
site prepared, why stop after the design and the site is built out?
So, now matter how many pages you have, take the time to have unique
title and meta tags for all your pages, this will be an added
benefit for helping people find your website and getting your
products/services to your intended customer.
Taking it one step further, when creating your website, first you
will want to make sure that you content is original (that its not
taken from someone else), and you do not want to create specific
pages to trick the search engines. These are commonly referred to as
doorway/gateway pages. They have many names but the are basically
the same. When you create content for your site, its purpose should
be to serve your reader/customer and not to fool the search engines.
When you finish writing each new page, take the time to write new
unique title and meta tags for the page. The little time you take
doing this will help the site in the search engines.
Other articles that relate to this that can help you
Gerard Manning
Search Engine Placement Specialist
Search Engine Marketing Agency :: Manning
Search Marketing
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